Types of influencers you must follow
Just a couple of years ago ‘influencer’ was such a foreign concept for us. And now, it has become the core of one of the most efficient marketing strategies of all time. Everybody these days is seeking out influencers. Brands are looking for influencers to work with them, to run brand campaigns with them, to have them promote their business. Social media users are looking for influencers because they are the one-stop destination for multiple needs like knowledge, advice, date outfits, discounts, entertainment, news, information, education, and everything else that you can think of.
If we into the influencer niche and what types of influencers we have today on different social media platforms, the list might never end. But to get you started, we have a curate a small list of different types of influencers that you must follow.
1. Food Bloggers
Food bloggers and influencers have grown so much in recent years. You can even find specific niches in them. Depending on your interests or even your location, you can find many food bloggers on social media today. Believe us, after you follow these food bloggers, you will never run out of restaurants or food to try.
2. Fashion Bloggers
At some point or the other, everybody needs a fashion blogger or influencer that they can vouch on. The amount of diversity that one can find in this niche is commendable. You are bound to find at least one fashion influencer on Instagram that has the same style as yours. Even if you are not so big on fashion, you will still enjoy the content that these fashion bloggers come up with regularly.
3. Travel Bloggers
Traveling is everyone’s muse. We all have a bucket list of things to do and places to visit. And these travel bloggers bring you the best experience of many destinations even before you visit them. It is always nice to know about the place you want to visit and have enough information to know what things to carry, where to stay, what to eat. Following these travel bloggers can give you a good insight into how to make your trip a memorable one. And if you are lucky, you might also get to exploit the discounts that these influencers have for their followers.
4. Body Positive Influencers
Body positivity is something that was not been talked about enough, until now. Today, you will come across influencers that do not shy away from talking about body positivity and who make a constant effort to break the stereotypes around it. There are many body positive influencers whose primary content is to talk about this issue, bring awareness to people, and make them feel comfortable in their own skin. Now, this is something that we can all make use of at some point or the other.
5. Industry Expert Influencers
“What are industry expert influencers?”, one might think. Well, these are your professionals who are experts in their job and are here on social media to share that with you. You can find influencers from different industrial sectors on social media that you can follow. You will find a lot of business owners, doctors, engineers, financial experts, journalists, manufacturers, etc who too have become influencers and open the way for multiple niches in the influencer fraternity.
It is possible to find any kind of influencer on the internet today. They have so much to offer that there is something for everyone. So, which types of influencers are you going to follow?
